Affordable, American-Assembled Tool Watches by Vaer are Now Available at the Windup Watch Shop
Vaer is a young brand on a mission. Their goal is to create the highest quality watches they can at an affordable price point. While they are not the only brand on this mission, they?ve taken some interesting roads to get there that make them stand out. But, before getting into that, it?s worth a quick look at the brand itself. Founded in 2016 by Ryan Torres and Reagan Cook, the Venice, California based duo wanted watches that represented who they were. They weren?t buying luxury watches, but they didn?t want low quality either, and they needed to be durable. So, they put their life savings on the line and launched, initially with just quartz watches, but have since grown to include mechanical watches as well.
Vaer is a young brand on a mission. Their goal is to create the highest quality watches they can at an affordable price point. While they are not the only brand on this mission, they?ve taken some interesting roads to get there that make them stand out. But, before getting into that, it?s worth a quick look at the brand itself. Founded in 2016 by Ryan Torres and Reagan Cook, the Venice, California based duo wanted watches that represented who they were. They weren?t buying luxury watches, but they didn?t want low quality either, and they needed to be durable. So, they put their life savings on the line and launched, initially with just quartz watches, but have since grown to include mechanical watches as well.
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