There are many reasons why I have a true appreciation for the microbrand space. Microbrands have opened up a whole new world for watch enthusiasts to experience unique designs at approachable prices. There?s also the accessibility part of it. For the most part, it?s pretty normal to speak directly to the people behind the brand, whether it’s about an upcoming release, an issue with a particular watch or you just feel the need to send them some praise. More often than not, you?ll get a response back with the same enthusiasm that we all share for these small mechanical things.

New to the pages of Worn & Wound is a French based watch brand named Depancel. The folks over at Depancel have built a business around listening to enthusiasts for inputs on a watch to be released. Basically, this is how the process works. Depancel sends out a questionnaire to those intrigued about their idea for the next release. They call this first step ?Co-Creation? and it allows the community to put in their own input on what they would like to see from their next offering based on the options that Depancel provides. I myself ran through the questionnaire and they offer options to choose what type of case design, dial layout, movement and bracelet you would like, which ultimately impacts how the watch will look and what it will cost. The team takes the information, gathers the popular answers from the questionnaire and applies that input towards the design and final production of the ...