Electricity in the Air: Bremont Launches ionBird Celebrating New Rolls-Royce Partnership - luxury watch

Electricity in the Air: Bremont Launches ionBird Celebrating New Rolls-Royce Partnership



British watchmaker Bremont has unveiled the latest addition to its aviation-inspired collection, which is also the newest fruits of its partnership with British luxury automaker Rolls-Royce. The new ionBird watch is a GMT-equipped chronometer celebrating Rolls-Royce’s development of an all-electric plane, the ?Spirit of Innovation.? The plane, which is slated to become the world?s fastest all-electric aircraft upon its maiden flight early next year, was cheekily dubbed the ?ionBird? during the ground testing phase ? a reference to the traditional ?Iron Bird? moniker used for all prior ground-test rigs. The name has now found its way to this new Bremont watch, which, while lacking any use of electric power itself,  nonetheless recalls the project and one of its crucial stages of development.
Taking a closer look at the new Bremont model, we find a novel and interesting design that nonetheless recalls some of the brand?s popular motifs. The case is 43 mm in diameter, made of titanium, and features Bremont?s now-signature Trip-Tick three-piece construction. It opts for slightly curvy lugs and a 4 o?clock crown with an unusual crown guard that flows from the bottom right lug; both the strap, via the lugs, and the crown guard are secured to the case via hexagonal screws. Moving to the top of the watch we discover a black, bidirectionally rotating 24-hour bezel with a coin edge. The bezel has a red outlined arrow at its top and alternating orange tick marks and Arab...
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