Formex has announced an overhaul of their brand this week, including a new logo, marking a shift in the Swiss based company?s approach to the market after 21 years in business. The first watch to feature the new branding elements is called the Reef, a robust dive watch with an impressive spec sheet to match. The Reef heralds a new design direction for the brand that we first saw the seeds of in the Essence collection, and marks a significant maturity in their dive watch collection. We spent some time with a prototype of the Reef to see just how far they?ve come in this regard.

$1670

Hands-On With All The New Formex Reef

Case
Stainless steel 316L with titanium grade 2 container

Movement
COSC certified Sellita SW300

Dial
Blue, Black, Green, or Silver

Lume BGW9 Super LumiNova

Lens
Sapphire

Strap
rubber or stainless steel

Water Resistance
300m

Dimensions
42x47mm

Thickness
11.4mm

Lug Width
22mm

Crown
Screw down

Warranty
3 Year International

Price
$1670

The existing Formex dive watch, the Diver, offers a brutal take on the genre, with a case measuring north of 46mm, and a design that looks to be Formula 1 inspired. What makes it unique is the case suspension system, which mounts the case upon 4 springs into a chassis of sorts, making for some serious shock absorption capabilities. While the Reef offers a far more approachable design, it forgoes the suspension case in favor of more manageable dimensions. This move, coup...