The term icon is probably one of the most overrated words in watchmaking that is used the most. These days, it is even used in press releases of entirely new models by relatively new brands, making icons an honor you can bestow on yourself at a whim instead of being earned by merit and concurred by the masses. In a touch of irony, watches that could rightfully claim this title, not always get it, and in my opinion one that should is the Baume & Mercier Riviera.

When I first entered the world of watches in the late 1990s, this was the model to have, together with the Baume & Mercier Capeland. Even then, the Riviera was already a classic, as it was introduced in 1973. While these older Riviera’s might look rather elegant, make no mistake, Baume & Mercier developed them to be a sports watch. They even tied it to the rim of a race car back in the day to prove its robust nature and retrieved it after the race in perfect working condition? although I am not too sure that it didn’t get a scratch or two in the process. Today, the Riviera beautifully balances elegance and sportiveness, and this comes exceptionally well to life in reference 10720. This Riviera is 39mm and combines its characteristic stainless steel case with a bezel made of titanium. This subtle color difference retains the elegance while adding a sportive touch.
The bezel is secured with screws, but thanks to its distinct appearance, the Riviera is no look-alike of other models...