Jaeger-LeCoultre – The Memovox Adventure
Since it appeared on the scene in 1950, this iconic model has been the source of a long line of Jaeger-LeCoultre mechanical watches equipped with an alarm. The Memovox Polaris model from 1968 has inspired the Grande Maison for its new Jaeger-LeCoultre Polaris collection, which revisits the look of its predecessor in a variety of watches and functions.
?Memovox reminds, notifies, and wakes up.? This is how an advertisement from 1950 highlighted the merits of the watch that Jaeger-LeCoultre had just commercialized. During the years of economic recovery following the Second World War, the Memovox ? the Voice of Memory ? was designed to help businessmen remember their meetings through its chiming function.
With very sober and classic lines, this manually wound mechanical watch set itself apart with an additional crown to control the alarm function. This is the watch that the Swiss authorities of the Canton of Vaud, where the Jaeger-LeCoultre Manufacture is located, selected as a gift for Charlie Chaplin in 1953.
Memovox Automatic
In 1956, Jaeger-LeCoultre enriched its Memovox line by developing the first automatic watch in the collection that incorporated an alarm function. This model has since inspired a long line of watches.
Three years after its creation, Jaeger-LeCoultre expanded the audience of its alarm watch. Once limited to businessmen, the Grande Maison saw that this watch with its automatic movement was ideal for adventurers and sportsmen of all types....
-------------------------------- |
|