The Carrera Turns 60 this Year, and TAG Heuer is Celebrating
This year marks the 60th anniversary of the Carrera chronograph, and if you thought TAG Heuer was going to let even a month go by without acknowledging what is perhaps their most famous and admired watch, well, you must be new. The TAG Heuer Carrera Chronograph 60th Anniversary is exactly what you probably want to see if you?re a fan of classic Heuer racing chronographs, as it?s modeled after one of the most legendary Carrera references, the 2447 SN, and matches it detail for detail. Reinterpreting classic watches in a modern package is something TAG probably doesn?t get enough credit for, but if you really want to feel like you?re wearing a vintage watch made with meticulous care, there are few brands doing it better than TAG right now.Â
TAG Heuer is positioning this new release as a watch for the serious collector. It?s limited to 600 units, and the brand is well aware of the high profile of the 2447 SN. Back in early 2020, TAG celebrated the 160th anniversary of the brand with the similarly positioned 160 Years Silver Limited Edition, a recreation of the all silver 2447 S. That was a hugely popular release at the time, but you can imagine collectors grumbling about a preference for the more dynamic panda dial of the 2447 SN. Now it seems likely that TAG was wisely saving the SN for the Carrera?s big 60th birthday party, and we can see the full picture of their strategy take shape.Â
It?s hard to find something new to say about a watch like the Carrera. ...
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