Tom Ford Enters The Ocean Plastics Scene With New Automatic Diver
If you dive off the coast of so many beautiful places you?ll already know about the problem of ocean plastic first-hand. Bags, bottles, caps, bits of packaging; all ending up polluting the sea, , covering the seabed and destroying marine life. There?s around 14 million metric tonnes of the stuff floating around and it?s set to triple by 2040. Stack it all up on the beach and the pile would reach hundreds of feet in the air. Â
OK, so a new watch made of recycled ocean plastic isn?t going to make much of a dent in that pile but it?s a start – and part of a movement that?s gathering pace. So whenever you check the time you can remind yourself you?re looking at 35 re-homed plastic bottles that have ended up doing some good.
The new Ocean Plastic Sport Timepiece (OPST for short) is Tom Ford?s second watch giving plastic a second life; you perhaps already know the Tom Ford Ocean Plastic Timepiece from early 2020. Similar to the original model, the material in the new watch case doesn?t contain any virgin plastics; only plastic that?s been fished out of the seas, compounded using solar energy and even transported carbon-neutrally. In fact, the source of the plastic in your watch is even traceable to the collection source. But this time, the movement inside the 43mm case is automatic. That makes this the first automatic watch made from 100% recycled ocean plastic. Â
Mr. Ford is channeling his automotive namesake by offering the Ocean Plastic Sport Timepiece in...
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