Some brands probably don?t get the love that they deserve around here, for one reason or another. One such brand I?d nominate is Ulysse Nardin. While their style might not suit all of our personal tastes, there?s no denying the impact they?ve had on the advancement of high tech materials in horology via their Freak collection. They?ve also thrown their weight behind ocean conservation projects, including the study of delicate and vulnerable ecosystems found in our seas. Their latest creation, the Lemon Shark diver, shines a light on these efforts, and happens to be a pretty sharp diver to boot.

In celebration of World?s Oceans Day, Ulysse Nardin has revealed a new member of their Diver 42mm family in the Lemon Shark. The Lemon Shark is classified as a vulnerable species by the International Union for the Conservation of Nature, and Ulysse Nardin has teamed up with OCEARCH and the FIU Medina Aquarius Program for this watch to help shed light on the important work they?re doing. In tagging these sharks, OCEARCH collects and access valuable data about the movement and ecosystems vital to their long term survival. 
The watch gives a nod to its namesake with a caseback engraving that depicts three of the sharks, which are not thought to be a danger to humans. Additionally, the watch uses one of UN?s R STRAPs, made from recycled fishing nets.

The watch itself features a black DLC steel case that measures 42mm in diameter, with a black dial and bezel that receiv...