Instagram is often touted as a significant factor in the current popularity of mechanical watches. Whether it is celebrities and influencers ?normalizing? expensive watches or aficionados sharing wrist shots, the platform is flooded with horological content. Some of my colleagues ? primarily Daan, Morgan, and Nacho ? are very deeply involved in the Instagram watch […] Visit Watch Brands On Instagram ? How Do They Approach It, And How Do They Differ" to read the full article.

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